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  1. Thoughts on Mastering Website Traffic Generation

    I’ve never given much thought to website traffic generation. I make websites, I’m not responsible for sending people to them. However, this website is useless unless someone sees it. The lifeblood of any website is its traffic. I’m not responsible for generating traffic to my clients’ websites, but for their sake and my own, it’s a problem I think about often. How do we drive traffic to our websites? 

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  2. A History of Mosaic Web Studios

    Looking back at ten years of web design

    “Every website tells a story,” my homepage proclaims. Well, here’s a story for you. I can only do one thing. And I’ve never worked a job that’s not web design.

    It’s true – while most kids get their start flipping burgers or busing tables, I sold my first website project to a client in ninth grade. I got into web design just as HTML tables were being phased out, and I had my own Geocities page. I had started half a dozen websites by the time I finished ninth grade.

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  3. How to find a clear purpose for your website

    Let’s talk about your website. It can do a lot of things. And your business is complex: it has a lot of needs. Focusing your website, and finding a clear purpose to hone in on, is one of the most important tasks ahead of you.

    When you have a clear purpose for your website, everything on the website either achieves or doesn’t achieve that goal. Now, you have a filter to run every piece of content through, helping you to prioritize what’s important and what’s not.

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